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The Drum


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Ad of the Day: Google spotlights Black-owned businesses with shoppable film

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Download 'The Consumer View' by @InMobi  to find out about the rise of the ‘instant’ grocery app trend #ad 

Authenticity is the key to brands achieving success on @tiktok_us . To play this more human role, TikTok shares some tips to help connect to brands to their audience. #TikTok  #Ad 

Airport inventory on course to sell out as advertisers bet on busy festive travel

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Amazon, Asian Paints and Tata Tea emerge as most powerful ‘purpose’ brands in India

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Watch the latest installment of The Global View by joining The Drum Plus today.

Find out how AI-driven predictive analytics will benefit marketers in the new data economy 👇 @1plusX  #ad 

As people look to businesses to be the leaders of change, here’s how to turn words into actions and transform our shared responsibility into opportunity #ad 

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Twitter partners with @OneDirection  in global bid to find the band's biggest fans

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What can brands learn from the BTS success story? #BTS  #KPOP 

We spoke to @McDonalds  marketing boss to get an inside look at the fast-food chains ‘Famous Order’ collab with tech-savvy boyband BTS. #bts  #btsarmya #방탄소년단 @bts_bighitmy 

In celebration of World Environment Day@Hyundai  have teamed up with K-pop music sensation @BTS_twt  ? #ad  @BCWGlobal  

Reebok and a host of brands cut ties with CrossFit after CEO's racist comments

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A Welsh translator doesn’t mince her words in the new @VancityReynolds  and @RMcElhenney  Wrexham trailer.

Anti-animal cruelty charity Humane Society International created a stop motion animation, voiced by Hollywood stars including Taika Waititi, Zac Efron, Ricky Gervais, Olivia Munn, Tricia Helfer and Pom Klementieff ? @HSIGlobal ? @rickygervais  @TaikaWaititi 

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Ads We Like: Ikea shares 'easy-to-follow' instructions on how to build furniture forts

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‘If England get beaten, so will she’ – posters bleed World Cup fever into domestic violence

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