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Microsoft and Walmart are the latest two brands that won’t return to the #SuperBowl . More in our latest Super Bowl Alert newsletter:
Barstool Sports has a new PSA asking beer drinkers to keep their aluminum cans out of landfills.
Instead of jumping into political lobbying like other giant telecom companies, Ryan Reynolds' @_MintSim would rather invest in its customers. So @VancityReynoldss donating only $15 to the mayor of Idyllwild, who happens to be a dog.
Alastair Mactaggart, board chair and founder of Californians for Consumer Privacy, sounds off on his watershed legislation, standing up to Big Tech and whether new laws are in the works:
Instead of promoting product, Sprout Social generated content that helped customers get through the pandemic professionally and emotionally.
Do you have a strategy guru on your team who went above and beyond last year? Give them the recognition they deserve and nominate them for Strategic Planner of the Year at the 2021 Ad Age A-List & Creativity Awards. Submit your entry today:
For a new video, @KraftHeinzCo invited consumers to “draw ketchup," and the results weren't all pretty:
Pinterest is building more augmented reality options for brands. Brands like Lancôme, YSL, Urban Decay and NYX Cosmetics try on Pinterest's new eyeshadow trick:
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@ComedyCentral uses new app @whipclip to make Roast of @JustinBieber burns more shareable
Cadbury's Unity Bar promotes diversity with four different kinds of chocolate
Instagram is now integrating posts of people you don't follow into your timeline as recommendations:
We're counting down our Marketers of the Year! At No.4: @ProjectLincoln The conservative anti-Trump PAC made some of the most compelling and influential ads of the year:
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