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New story: The Apple AR/VR headset is approaching. The company has internally renamed the device’s software to “xrOS” from “realityOS.” At the same time, a secretive shell company has moved to trademark the new name in several countries.

$META Some pullback on this headline Apple RAMPS UP WORK ON UPCOMING AR/VR HEADSET, CHALLENGING META (META) - BLOOMBERG $AAPL $META

According to an Apple engineer on the machine learning team, the newest beta updates for macOS Ventura, iOS 16, and iPadOS will improve performance for the Stable Diffusion AI art generating routines.

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#Deals: Apple's 1TB 14-inch MacBook Pro with 16-core GPU is on sale for $1,949 ($550 off)

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Apple has renamed the operating system for its upcoming AR/VR headset to "xrOS" from "realityOS", according to Bloomberg. The company has also accelerated work on the product, which will the first new category since the Apple Watch was released in 2015. $AAPL

JUST IN: Apple $AAPL is ramping up work on the software for its upcoming AR/VR headset The software is being called "Xros" internally - Bloomberg

JUST IN: Apple $AAPL is ramping up work on its upcoming AR/VR headset now called "Xros" internally - Bloomberg

Apple tightening their grip on this 30% fee is such an outdated cut from gaming long ago. It's frankly insanity but they won't back down because its a HUGE % of their profits. Tesla phone coming.

Coinbase claims Apple blocked wallet app release over gas fees

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#ICYMI @Apple  in the headlines again this week 👀

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Did you know Apple puts a secret 30% tax on everything you buy through their App Store?

Good conversation. Among other things, we resolved the misunderstanding about Twitter potentially being removed from the App Store. Tim was clear that Apple never considered doing so.

Apple has also threatened to withhold Twitter from its App Store, but won’t tell us why

Thanks @tim_cook  for taking me around Apple’s beautiful HQ

Remember when @rickygervais  hurled absolute truth nukes from space at Apple's woke CEO to his face two years ago? The single most savage and honest takedown of Apple's woke gatekeeping. WATCH THIS.

Apple has mostly stopped advertising on Twitter. Do they hate free speech in America?

Apple should publish all censorship actions it has taken that affect its customers

It’s a real problem. Apple and Google effectively control access to most of the Internet via their app stores.

Truth Social is currently beating Twitter & TikTok on the Apple Store

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Guys if you get the album off iTunes, you will get our performance of Drag Me Down from Apple Music Festival!! 

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